adidas to produce shoes made from marine debris

adidas and Parley concept shoe. Image source: http://tinyurl.com/pshgls2.

adidas and Parley concept shoe. Image source: http://tinyurl.com/pshgls2.

“adidas created a world first with a shoe upper made entirely of yarns and filaments reclaimed and recycled from ocean waste and illegal deep-sea gillnets.” ~Herzogenaurach

Four words: I want these shoes. Not only do they look kinda cool, they’re made from ocean debris. This is just the kind of progressive, future-forward thinking corporations need to have at this time.

My concerns are that these shoes are just merely good “save the planet” media for adidas – that the shoes are not made entirely from recycled materials and that they’d break the bank and are unaffordable. While the concept is great, my hopes that corporations really take environmentalism to heart, not just for their profit and produce products at a variety of price points so they are accessible for all.

Click here to read article on adidas Group.

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